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Friday, September 30, 2011


Matix stops its girl's line

“Matix Clothing Company is announcing the decision to take a break from its Girls’ business after the Holiday 2011 season. With our Men’s business continuing to grow and gain traction globally, this decision will allow the staff more time to focus on its strategic growth plan through marketing, sales and design. We feel like our new plan will further push the brand to focus on what we are best at.

"Although Matix has experienced great success with its Girls’ line, we have decided to take a step back and evaluate where we feel the girls segment fits in the current retail environment. We would like to thank everyone for all their support over the first 10 years and look forward to tightening our relationships and business model moving forward.”

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posted by Xavier Lannes @ Friday, September 30, 2011 




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